WhatsApp Cloud API is the cloud version of WhatsApp Business API, which allows businesses & developers to build on top of WhatsApp to customize their experiences and respond to customers quickly & easily. It's quick & easy because businesses can get direct approval for WhatsApp Cloud API from Facebook.
With WhatsApp Cloud APIs, any business can:
The extensive use of WhatsApp allows businesses to connect with customers on a platform they use daily, leading to higher engagement.
New, interactive features that support commerce and automation will ship first on the Cloud API, which will become the preferred platform.
The WhatsApp Cloud API provides businesses with detailed analytics and reporting, enabling them to monitor engagement levels.
The WhatsApp Cloud API allows businesses to expand their messaging capacity in line with their growth, whether a startup or a multinational corporation.
The WhatsApp Cloud API can automate customer interactions, enhancing efficiency by handling routine inquiries and freeing up resources.
Cloud API Local Storage gives the option to control where message data of businesses is stored at rest. Cloud API provides an extra layer of data protection.
